21.01.2019 SPORTTOTAL AG  DE000A1EMG56

DGAP-News: SPORTTOTAL AG now expanding with innovative market place in the sports rights market


 

DGAP-News: SPORTTOTAL AG / Key word(s): Investment
SPORTTOTAL AG now expanding with innovative market place in the sports rights market

21.01.2019 / 09:35
The issuer is solely responsible for the content of this announcement.


SPORTTOTAL AG now expanding with innovative
market place in the sports rights market

- Digital commerce platform for sports rights promising "efficiency revolution"
- SPORTTOTAL holds 61 percent of Virtual Sponsoring Exchange (VISPEX)
- VISPEX and SPORTSVERTISE open up attractive advertising space for media customers and agencies
- Management team and advisory councils contributing top-notch expertise - including Michael Meeske, Dr. Jan Lehmann and Joachim Hilke as co-founders

Cologne, 21. January 2019. Launching an innvoative market place, SPORTTOTAL AG is now set to expand in the sports rights market. Consequently, SPORTTOTAL AG is now holding a 51 percent share of the Virtual Sponsoring Exchange GmbH (VISPEX) and is developing SPORTSVERTISE.com, a digital transaction platform for sports rights and advertisement placements in the sports environment, together with the founding team and the SPORTTOTAL's Berlin Development Lab. The platform will ensure efficient transactions for the providers of sponsoring rights as well as sponsoring and advertising customers. VISPEX, for example, will open up attractive advertising space on digital banners in stadiums - otherwise reserved for conventional sponsors as parts of packages - for media agencies and advertisers. The SPORTSVERTISE interface will enable booking, settlement, the upload of the advertising contents and the automatic transmission.

"This is an efficiency revolution in the marketing of sports rights" as VISPEX managing director Henning Vormbrock stated. "Especially the introduction of virtual advertising will multiply the availability of advertising space in sports. Thanks to SPORTSVERTISE, it will now be possible to market this space efficiently, effectively and on a global scale." The management team is joined by VfL-Wolfsburg's managing director Michael Meeske, as well as Dr. Jan Lehmann, board member of 1. FSV Mainz 05, formerly managing director of Nielsen and DFL of many years standing, and Joachim Hilke, former HSV board member, and currently Managing Director Global Partnerships, and head of the worldwide leading merchandising specialist Fanatics for Germany, who will all be active in advisory functions. "The founding team contributes excellent expertise in sports rights marketing and are highly conversant with the demands and requirements of clubs and other rights holders. Drawing on this know-how and the strengths of our Development Lab we will be launching a product on the market that precisely meets demands," as Peter Lauterbach, CEO der SPORTTOTAL AG outlined.


About SPORTTOTAL AG:

SPORTTOTAL AG (ISIN: DE000A1EMG56), headquartered in Cologne, is a technology and media company on a growth path in the rapidly scalable digital business with video platforms and communities (DIGITAL), in the high-margin national and international project business (VENUES), as well as in the live events business (LIVE). The company, which was founded in 1979, operates a high-traffic portal with strong growth for online sport videos and live streaming. The company equips amateur football clubs with special video technology which enables sports events to be transmitted live in a high quality and fully automatically using the new "sporttotal.tv" platform. SPORTTOTAL AG's service portfolio also comprises the technical equipping of racing circuits and sports facilities, as well as the production and marketing of sports events such as the ADAC TOTAL 24-Hour Race at the Nürburgring. In addition, SPORTTOTAL AG also produces content for prestigious companies such Porsche, Audi, Mercedes/AMG, Red Bull and VW and organises high-calibre live events such as the Porsche Experience.

More information: www.sporttotal.com


SPORTTOTAL AG
Am Coloneum 2
50829 Cologne
Germany
www.sporttotal.com
Tel.: +49 (0)221_7 88 77_ 0
Fax: +49 (0) 221_7 88 77_ 199
info@sporttotal.com

Investor Relations
BSK Becker+Schreiner Kommunikation GmbH
Tobias M. Weitzel
Tel.: +49 (0)177_7 21 57 60
weitzel@kommunikation-bsk.de


 


21.01.2019 Dissemination of a Corporate News, transmitted by DGAP - a service of EQS Group AG.
The issuer is solely responsible for the content of this announcement.

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Language: English
Company: SPORTTOTAL AG
Am Coloneum 2
50829 Köln
Germany
Phone: +49 (0)221 7 88 77 0
Fax: +49 (0)221 7 88 77 199
E-mail: info@sporttotal.com
Internet: www.sporttotal.com
ISIN: DE000A1EMG56
WKN: A1EMG5
Listed: Regulated Market in Frankfurt (General Standard); Regulated Unofficial Market in Berlin, Dusseldorf, Hamburg, Stuttgart, Tradegate Exchange

 
End of News DGAP News Service

767771  21.01.2019 

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Die wichtigsten Finanzdaten auf einen Blick
  2013 2014 2015 2016 2017 2018 2019e 2020e
Umsatzerlöse1 35,44 60,25 63,33 50,84 55,75 37,64 37,00 0,00
EBITDA1,2 -1,55 3,50 2,10 -1,99 1,14 -6,66 -10,50 0,00
EBITDA-Marge3 -4,37 5,81 3,32 -3,91 2,04 -17,69 -28,38 0,00
EBIT1,4 -4,49 0,46 -1,14 -3,61 0,52 -8,01 -12,00 0,00
EBIT-Marge5 -12,67 0,76 -1,80 -7,10 0,93 -21,28 -32,43 0,00
Jahresüberschuss1 -5,24 0,04 -1,53 -6,36 0,30 -7,11 -13,50 0,00
Netto-Marge6 -14,79 0,07 -2,42 -12,51 0,54 -18,89 -36,49 0,00
Cashflow1,7 -0,26 1,50 -0,84 -1,99 -7,74 -1,43 -14,00 0,00
Ergebnis je Aktie8 -0,61 0,01 -0.13 -0,40 0,01 -0,32 -0,57 -0,16
Dividende8 0,00 0,00 0,00 0,00 0,00 0,00 0,00 0,00
Quelle: boersengefluester.de und Firmenangaben

  Geschäftsbericht 2018 - Kostenfrei herunterladen.  
1 in Mio. Euro; 2 EBITDA = Ergebnis vor Zinsen, Steuern und Abschreibungen; 3 EBITDA in Relation zum Umsatz; 4 EBIT = Ergebnis vor Zinsen und Steuern; 5 EBIT in Relation zum Umsatz; 6 Jahresüberschuss (-fehlbetrag) in Relation zum Umsatz; 7 Cashflow aus der gewöhnlichen Geschäftstätigkeit; 8 in Euro; Quelle: boersengefluester.de

Wirtschaftsprüfer: Trusted Advice

INVESTOR-INFORMATIONEN
©boersengefluester.de
Sporttotal
WKN Kurs in € Einschätzung Börsenwert in Mio. €
A1EMG5 0,934 Verkaufen 24,41
KGV 2021e KGV 10Y-Ø BGFL-Ratio Shiller-KGV
0,00 0,00 0,000 0,00
KBV KCV KUV EV/EBITDA
1,74 - 0,65 -2,511
Dividende '19 in € Dividende '20e in € Div.-Rendite '19e
in %
Hauptversammlung
0,00 0,00 0,00 16.05.2019
Q1-Zahlen Q2-Zahlen Q3-Zahlen Bilanz-PK
30.08.2019 29.03.2019
Abstand 60Tage-Linie Abstand 200Tage-Linie Performance YtD Performance 52 Wochen
2,64% -9,23% 23,55% -27,32%
    
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