SAP AG / Key word(s): Final Results/Quarter Results 10.01.2014 12:33 Dissemination of an Ad hoc announcement according to § 15 WpHG, transmitted by DGAP - a company of EQS Group AG. The issuer is solely responsible for the content of this announcement. --------------------------------------------------------------------------- Preliminary Fourth Quarter and Full Year Results 2013 SAP Announces Strong Fourth Quarter and Full Year 2013 - Fast Growing Cloud Business and Solid Core Drive Double-Digit Growth in Full Year Non-IFRS Software and Software-Related Service Revenue - SSRS Revenue Guidance Achieved, 4th Consecutive Year of Double-Digit Growth: Full Year 2013 Non-IFRS Software and Software-Related Service Revenue Increased 11% at Constant Currencies (6% at Actual Currencies to EUR14.03 Billion) - Cloud Subscription & Support Revenue Guidance Exceeded: Full Year 2013 Non-IFRS Cloud Subscription & Support Revenue Increased 130% at Constant Currencies (121% at Actual Currencies to EUR758 Million) - Strong HANA Performance: Full Year 2013 HANA Software Revenue Increased 69% at Constant Currencies to EUR664 Million (61% at Actual Currencies to EUR633 Million compared to Guidance Range of EUR650 - EUR700 Million) - Operating Profit Guidance Achieved: Full Year 2013 Non-IFRS Operating Profit Increased 13% at Constant Currencies to Approximately EUR5.9 Billion (Compared to Guidance Range of EUR5.85 - 5.95 Billion), Resulting in Non-IFRS Operating Margin Expansion of 140 Basis Points at Constant Currencies to 33.4% WALLDORF, Germany - January 10, 2014 - After an initial review of its fourth quarter 2013 performance, SAP AG (NYSE: SAP) today announced its preliminary financial results for the fourth quarter October 1 - December 31 and full year ended December 31, 2013. All 2013 figures in this release are approximate due to the preliminary nature of the announcement. SAP delivered strong revenue growth in 2013. Full year non-IFRS software and cloud subscription revenue increased 10% at constant currencies (5% at actual currencies to EUR5.3 billion). Non-IFRS software and software-related service revenue grew 11% at constant currencies (6% at actual currencies to EUR14.0 billion). Non-IFRS total revenue grew 8% at constant currencies (4% at actual currencies to EUR16.9 billion). SAP's fast-growing cloud business demonstrates the Company's leadership in the Cloud. SAP's annual cloud revenue run rate now exceeds EUR1.06 billion. The annual revenue run rate is the fourth quarter 2013 cloud division revenue of EUR266 million multiplied by 4. The Company also exceeded its full year 2013 guidance of EUR750 million (2012: EUR343 million) in non-IFRS cloud subscription and support revenue at constant currencies. SAP HANA, the platform for real-time business applications, was a major growth engine in 2013. Full year 2013 HANA software revenue increased 69% at constant currencies to EUR664 million (61% at actual currencies to EUR633 million compared to guidance range of EUR650 - EUR700 million). Customers are showing strong interest in SAP Business Suite powered by SAP HANA as well as SAP HANA Enterprise Cloud. The Company will report its preliminary fourth quarter and full year 2013 results on January 21, including the outlook for 2014. KEY METRICS - Fourth Quarter 2013 (1) Non-IFRS (1),(2)

EUR billion, unless otherwise       Q4     Q4 2012   % change      % change
stated                            2013                         const. curr.

Software                            1.90      1.94       -2%           3.5%
Cloud subscriptions and
support (EUR million)                210       159       32%            39%
Software and cloud
subscriptions                       2.11      2.10        1%             6%
Software and software-related
service revenue                     4.38      4.27        3%             8%
Total revenue                       5.11      5.06        1%             6%
Operating profit                    2.09      1.97        6%            14%
Operating margin (%)                40.9      38.9     2.0pp          2.6pp

(1) All figures are preliminary and unaudited. (2) For a detailed description of SAP's non-IFRS measures see Explanation of Non-IFRS Measures online. IFRS (1)

EUR billion, unless otherwise stated             Q4 2013 Q4 2012 % change

Software                                            1.90    1.94      -2%
Cloud subscriptions and support (EUR million)        209     126      66%
Software and cloud subscriptions                    2.10    2.06       2%
Software and software-related service revenue       4.37    4.23       3%
Total revenue                                       5.10    5.02       2%
Operating profit                                    1.80    1.59      13%
Operating margin (%)                                35.2    31.7    3.5pp

(1) All figures are preliminary and unaudited. KEY METRICS - Full Year 2013 (1) Non-IFRS (1),(2)

EUR billion, unless otherwise    FY 2013   FY 2012  % change      % change
stated                                                         const. curr.

Software                            4.51      4.66       -3%             2%
Cloud subscriptions and
support (EUR million)                758       343      121%           130%
Software and cloud
subscriptions                       5.27      5.00        5%            10%
Software and software-related
service revenue                    14.03     13.25        6%            11%
Total revenue                      16.89     16.30        4%             8%
Operating profit                     5.5      5.21        6%            13%
Operating margin (%)                32.6      32.0     0.6pp          1.4pp

(1) All figures are preliminary and unaudited. (2) For a detailed description of SAP's non-IFRS measures see Explanation of Non-IFRS Measures online. IFRS (1)

EUR billion, unless otherwise stated             FY 2013 FY 2012 % change

Software                                            4.51    4.66      -3%
Cloud subscriptions and support (EUR million)        697     270     158%
Software and cloud subscriptions                    5.21    4.93       6%
Software and software-related service revenue      13.94   13.17       6%
Total revenue                                      16.81   16.22       4%
Operating profit                                    4.47    4.07      10%
Operating margin (%)                                26.6    25.1    1.5pp

(1) All figures are preliminary and unaudited. PERFORMANCE COMPARISON - Full Year 2013 versus SAP Outlook Full Year 2013

                                     Results              Outlook
                                     FY 2013              FY 2013

Cloud subscriptions and support                           around EUR750
(Non-IFRS, @cc)                      EUR787 million       million

Software and software-related
service revenue (Non-IFRS, @cc)      11%                  at least + 10%
                                                           
                                     Approx. EUR5.9       EUR5.85 - EUR5.95
Operating profit (Non-IFRS, @cc)     billion              billion

The business outlook was provided on January 23th, 2013, at the time of SAP's fourth quarter 2012 results announcement. Announcing SAP's second quarter 2013 results, SAP refined the outlook for non-IFRS software and software-related service revenue at constant currencies. SAP reiterated the outlook on October 21st, 2013, at the time of SAP's third quarter 2013 results. --------------------------------------------------------------------------- Information and Explaination of the Issuer to this News: 'Four years of double-digit growth clearly shows that our customer-focused innovation strategy is winning. We are one of the few global tech companies that has successfully managed the transition to the cloud while growing our core business and improving our profitability at the same time,' said Bill McDermott and Jim Hagemann Snabe, Co-CEOs of SAP. 'With the strong momentum of our industry leading HANA platform and SAP Cloud we bring simplicity to our customers and help them innovate faster.' 'SAP invested significantly in innovation and successfully scaled its cloud business while maintaining operational discipline and reaching our 2013 operating profit outlook,' said Werner Brandt, CFO of SAP. 'SAP expanded its non-IFRS operating margin by 140 basis points at constant currencies driven by operational excellence despite the margin impact from acquisitions and our momentum in the cloud.' Additional Information 2013 revenue and profit figures include the revenue and profits from Ariba, SuccessFactors and from August 1 onwards hybris. The comparative numbers for 2012 do not include SuccessFactors until February 21, 2012, Ariba until October 1, 2012.The hybris acquisition closed on August 1, 2013. For a more detailed description of all of SAP's non-IFRS measures and their limitations as well as our constant currency and free cash flow figures see Explanation of Non-IFRS Measures online. About SAP As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device - SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 253,000 customers to operate profitably, adapt continuously, and grow sustainably. For more information, visit www.sap.com. # # # Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as 'anticipate,' 'believe,' 'estimate,' 'expect,' 'forecast,' 'intend,' 'may,' 'plan,' 'project,' 'predict,' 'should' and 'will' and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP's future financial results are discussed more fully in SAP's filings with the U.S. Securities and Exchange Commission ('SEC'), including SAP's most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates. (c) 2014 SAP AG. All rights reserved. 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For customers interested in learning more about SAP products: Global Customer Center: +49 180 534-34-24 United States Only: 1 (800) 872-1SAP (1-800-872-1727) For more information, financial community only: Stefan Gruber +49 (6227) 7-44872 [email protected], CET For more information, press only: Christoph Liedtke +49 (6227) 7-50383 [email protected], CET Daniel Reinhardt +49 (6227) 7-40201 [email protected], CET Jim Dever +1 (610) 661-2161 [email protected], ET Claudia Cortes +65 6664-4450 [email protected], SGT (GMT +8) Follow SAP Investor Relations on Twitter at @sapinvestor. 10.01.2014 DGAP's Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases. Media archive at www.dgap-medientreff.de and www.dgap.de --------------------------------------------------------------------------- Language: English Company: SAP AG Dietmar-Hopp-Allee 16 69190 Walldorf Germany Phone: +49 (0)6227 - 74 74 74 Fax: +49 (0)6227 - 75 75 75 E-mail: [email protected] Internet: www.sap.com ISIN: DE0007164600 WKN: 716460 Indices: DAX Listed: Regulierter Markt in Berlin, Frankfurt (Prime Standard), Stuttgart; Freiverkehr in Düsseldorf, Hamburg, Hannover, München; Terminbörse EUREX; NYSE End of Announcement DGAP News-Service ---------------------------------------------------------------------------