24.02.2016
_wige MEDIA AG DE000A1EMG56
DGAP-News: _wige MEDIA AG is set to become the first German partner of the Alibaba Sports Group
DGAP-News: _wige MEDIA AG / Key word(s): Alliance
_wige MEDIA AG is set to become the first German partner of the Alibaba
Sports Group
24.02.2016 / 12:30
The issuer is solely responsible for the content of this announcement.
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Corporate News 24 February 2016
_wige MEDIA AG, ISIN: DE000A1EMG56 / WKN: A1EMG5
_wige MEDIA AG is set to become the first German partner of the Alibaba
Sports Group
- Agreement on cooperation with Alibaba Sports
- Organisation, production and marketing of sporting events
- Transformation of digital platforms to China
- _wige accelerates digitalisation and internationalisation strategy
- Technology-transfer on the Chinese market
Cologne, 24 February 2016. _wige MEDIA AG will become the first German
partner of the Alibaba Sports Group and can significantly accelerate the
group's digitalisation and internationalisation strategy. Today, the
Alibaba Sports Group, a subsidiary of Alibaba Group Holding Limited, and
_wige Media AG, Cologne, signed a cooperation agreement.
Fully-automated live broadcasting of sporting events
The cooperation between both companies will include the organisation,
production and marketing of sporting events, initially in the core segment
of motor sport. A further significant component of the cooperation will be
the equipment of sports venues in China with innovative video technology
and market the content in media channels, also in its own sports media
programmes. This will be the first time that _wige MEDIA AG deploys its
expertise in fully-automated live coverage of sporting events at an
international level.
Alibaba Sports - 'the ideal partner for ongoing expansion'
'This cooperation is a significant milestone in our ongoing digitalisation
and internationalisation strategy. We are delighted that Alibaba Sports has
decided to collaborate with _wige in bringing European sports to China,
equipping Chinese sports venues with technical infrastructures and in the
production and marketing of sporting events. Alibaba Sports is an ideal
partner for our ongoing plans for expansion into new and extremely
attractive markets', reports Peter Lauterbach, CEO of _wige Media AG.
Zhang Dazhong, CEO of the Alibaba Sports Group, says 'We are very pleased
to be a partner with _wige, as they are experts in sports broadcasting and
operating with innovative digital technology and consistently making
breakthrough in this area. Technology and science bring society progress,
we'd like to have deep collaborations with _wige, dedicating ourselves to
developing stadium intelligence and media presentation, bringing brand-new
sports experience and making everyone a sports person.'
About the Alibaba Sports Group
Founded in September 2015, the Alibaba Sports Group is a sports platform
established with the aim of placing the entire range of services from
ticketing, and broadcasting rights to rights management in one hand. It
addresses the interests of both spectators and sportspersons. The
utilisation of Internet-based technologies will play a decisive role in the
transformation of the sports industry in China. The Alibaba Sports Group is
a subsidiary company of the Alibaba Group, an E-business giant in China.
About _wige MEDIA AG
_wige MEDIA AG is not only the producer of Formula 1 events, the DTM German
Touring Car Masters series, the Handball Champions League, the ADAC Zurich
24-hour Race at the Nürburgring or German Football League matches, it also
plans and realises events and content for prominent companies such as
Porsche, Audi, Mercedes/AMG, Red Bull, VW or Deutsche
Post AG. _wige-Media AG achieved an impressive earnings turnaround in the
2014 fiscal year: EBITDA improved by EUR5 million to +EUR3.5 million on an
annual revenue of EUR60.2 million, a rise of 70 per cent against the
previous year's figure.
Contact:
_wige MEDIA AG
Am Coloneum 2
50829 Köln
Germany
www.wige.de
Tel: +49 [0] 221_7 88 77_ 0
Fax: +49 [0] 221_7 88 77_ 199 Email: [email protected]
Investor Relations:
BSK Becker+Schreiner Kommunikation GmbH
Tobias M. Weitzel
Tel.: +49 [0] 2154_ 81 22 16
Email: [email protected]
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24.02.2016 Dissemination of a Corporate News, transmitted by DGAP - a
service of EQS Group AG.
The issuer is solely responsible for the content of this announcement.
The DGAP Distribution Services include Regulatory Announcements,
Financial/Corporate News and Press Releases.
Media archive at www.dgap-medientreff.de and www.dgap.de
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Language: English
Company: _wige MEDIA AG
Am Coloneum 2
50829 Köln
Germany
Phone: +49 (0)221 7 88 77 0
Fax: +49 (0)221 7 88 77 199
E-mail: [email protected]
Internet: www.wige.de
ISIN: DE000A1EMG56
WKN: A1EMG5
Listed: Regulated Market in Frankfurt (General Standard);
Regulated Unofficial Market in Berlin, Dusseldorf,
Stuttgart
End of News DGAP News Service
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